[encoded data, 12197 characters]&quot; style=&quot;width:224px; height:150px&quot; /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&amp;Icirc;n ultimii ani, locația suburbană a centrelor comerciale de tip strip mall și facilitățile lor tipice de utilizare mixtă au crescut &amp;icirc;n popularitate ca loc de alegere pentru cei care sunt posesorii unui magazin de v&amp;acirc;nzare cu amănuntul. Un strip mall este, practic, o &amp;quot;colecție&amp;quot; de mai multe magazine situate &amp;icirc;n aceeași clădire, un mall &amp;icirc;n aer liber &amp;icirc;n care magazinele sunt dispuse pe un singur r&amp;acirc;nd, cu spațiu de promenadă &amp;icirc;n față, av&amp;acirc;nd pe toata lungimea sa locuri de parcare. Clădirea este adesea situată la o intersecție majoră &amp;icirc;ntr-un oraș și, &amp;icirc;n mod normal, este cel mai ușor accesată cu mașina.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Deoarece centrele comerciale de tip strip mall au tendința de a găzdui o varietate de afaceri - de obicei săli de sport, magazine de v&amp;acirc;nzare cu amănuntul, saloane de coafură și de manichiură, curățătorii și cafenele sau restaurante mici - acestea sunt considerate a reprezenta un alt tip de experiență a clienților de tip &amp;quot;ghișeu unic&amp;quot;, prin unificarea nevoilor de v&amp;acirc;nzare cu amănuntul și a serviciilor &amp;icirc;ntr-un singur loc.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Avantajele spațiilor comerciale situate &amp;icirc;n strip mall:&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Formatul &amp;icirc;n aer liber oferă comercianților vizibilitate&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Spații mai ieftine de &amp;icirc;nchiriat dec&amp;acirc;t &amp;icirc;n mall-uri&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Acces ușor la parcarea pentru clienți&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dezavantajele spațiilor comerciale situate &amp;icirc;n strip mall:&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Traficul pietonal este posibil să provină doar de la un grup demografic foarte local&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Baza de clienți este &amp;icirc;n mare parte dependentă de mașină&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Chiria și taxele de &amp;icirc;ntreținere pot fi destul de mari&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;4. Arterele comerciale&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;border:none windowtext 1.0pt; font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;img src=&quot;data:image/jpeg;base64,[encoded data, 110920 characters]&quot; style=&quot;width:138px; height:184px&quot; /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Străzile principale și locațiile din centrul orașului constituie, &amp;icirc;n mod obișnuit, zone de interes pentru cei care caută un spațiu comercial, deoarece sunt puncte de atracție pentru locuitorii orașelor. De asemenea, comercianții cu amănuntul situați pe străzile principale se bucură de obicei de un control mai mare asupra a ceea ce pot face cu spațiul lor comercial și beneficiază, de cele mai multe ori, de un trafic constant de clienți.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Avantajele magazinelor situate pe artere comerciale:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Accesul la o bază de clienți diversificată;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Locație bine cunoscută și stabilă;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Clienții sunt adesea loiali comercianților locali.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dezavantajele magazinelor situate pe artere comerciale:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Lipsa de locuri de parcare pentru clienți;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Clienții au uneori nevoie de o varietate mai mare de mărfuri dec&amp;acirc;t cea pe care o poate oferi magazinul;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Chiriile spațiilor comerciale tind să fie ridicate.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Ce luăm &amp;icirc;n calcul la alegerea locației spațiului comercial?&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Atunci c&amp;acirc;nd căutați un spațiu comercial pentru a deschide un magazin fizic, locația potrivită este una dintre cele mai importante decizii pe care le veți lua. Pentru aceasta, există mai mulți factori de luat &amp;icirc;n considerare la care trebuie să vă g&amp;acirc;ndiți &amp;icirc;nainte de a lua o hotăr&amp;acirc;re.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Valorile cheltuielilor aferente spațiului comercial&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Chiria se află &amp;icirc;n capul listei fiecărui comerciant care dorește să &amp;icirc;și deschidă un magazin fizic, dar există și alte costuri de luat &amp;icirc;n considerare, inclusiv costurile medii ale utilităților și impozitele, precum și alte costuri &amp;quot;ascunse&amp;quot;, cum ar fi depozitele, parcarea și costurile de &amp;icirc;ntreținere. Asigurați-vă că vă documentați cu privire la cheltuielile pe care le presupune fiecare spațiu comercial din locația care vă interesează, &amp;icirc;nainte de a semna contractul de &amp;icirc;nchiriere.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Condițiile de &amp;icirc;nchiriere&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Există mai mulți factori care trebuie luați &amp;icirc;n considerare &amp;icirc;nainte de a semna orice contract de &amp;icirc;nchiriere. Unul dintre cei mai importanți factori este durata contractului de &amp;icirc;nchiriere. &amp;Icirc;n timp ce semnarea unui contract pentru o perioadă mai lungă de timp ajută la asigurarea unei chirii constante, nu veți mai beneficia de flexibilitate. &amp;Icirc;n schimb, semnarea unui contract de &amp;icirc;nchiriere pe termen mai scurt vă oferă mai multă flexibilitate, dar vă expune la creșteri ale chiriei &amp;icirc;n cazul &amp;icirc;n care decideți ulterior să răm&amp;acirc;neți &amp;icirc;n respectivul spațiu comercial. Cereți &amp;icirc;ntotdeauna avocatului dumneavoastră să analizeze orice contract de &amp;icirc;nchiriere &amp;icirc;nainte de a-l semna.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Frecvența și profilul clienților&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Care este profilul clientului dumneavoastră ideal? Locuiesc aceștia &amp;icirc;n zona locației pe care v-ați g&amp;acirc;ndit să o alegeți pentru magazinul vostru? &amp;Icirc;n caz contrar, nu prea are rost să optați pentru acea locație, indiferent c&amp;acirc;t de mică ar fi chiria. &amp;Icirc;n general, alegerea unei locații pentru un magazin presupune găsirea unui bun echilibru &amp;icirc;ntre profilele clienților fideli și traficul pietonal general.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Concurența&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&amp;Icirc;n aproape orice locație de spațiu comercial pe care o alegeți, veți avea cu siguranță concurenți &amp;icirc;n apropiere. Ați studiat prin ce se diferențiază viitorii dvs. competitori, cum &amp;icirc;și desfășoară activitatea și cum puteți concura eficient cu ei?&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Reparații și modificări necesare&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Ați verificat dacă va trebui să achitați facturile pentru orice reparații ale clădirii &amp;icirc;nainte de a putea &amp;icirc;ncepe să vindeți? Modificarea pereților și refacerea rețelelor de utilități va consuma o parte semnificativă din bugetul dumneavoastră. Și nu uitați să verificați &amp;icirc;n prealabil c&amp;acirc;t vor costa anumite modificări, cum ar fi adăugarea denumirii magazinului pe fațada clădirii sau &amp;icirc;n vitrina acestuia.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Restricții zonale&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Nu &amp;icirc;n ultimul r&amp;acirc;nd, verificați restricțiile și regulamentele din zonă &amp;icirc;nainte de a semna contractul de &amp;icirc;nchiriere pentru spațiul comercial. De exemplu, este posibil să existe restricții de parcare, cerințe de utilizare a terenului și reguli privind tipurile de produse care pot fi v&amp;acirc;ndute acolo.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Locația &amp;icirc;ncă mai contează!&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Deși, astăzi, clienții au mai multe opțiuni dec&amp;acirc;t oric&amp;acirc;nd, datele ne spun că aceștia &amp;icirc;ncă apreciază experiența de cumpărare &amp;icirc;n magazin. Efectuarea de studii și cercetări &amp;icirc;nainte de a alege locația de v&amp;acirc;nzare pentru magazin nu este benefică doar pentru dumneavoastră, ci vă va ajuta să găsiți locul perfect pentru a vă mulțumi&amp;nbsp; clienții.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dacă aveți nevoie de consultanță și expertiză profesională pentru alegerea celei mai bune locații pentru spațiul comercial &amp;icirc;n care vreți să vă deschideți magazinul, puteți apela oric&amp;acirc;nd la serviciile &lt;/span&gt;&lt;/span&gt;&lt;a href=&quot;https://www.activpropertyservices.ro/&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:#1155cc&quot;&gt;Activ Property Service&lt;/span&gt;&lt;/span&gt;&lt;/a&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;. &lt;/span&gt;&lt;/span&gt;&lt;a href=&quot;https://www.spatii-comerciale-romania.ro/&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:#1155cc&quot;&gt;Departamentul nostru de spații comerciale&lt;/span&gt;&lt;/span&gt;&lt;/a&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt; are o experiență vastă, fiind implicat &amp;icirc;n servicii de consultanță și &amp;icirc;nchiriere pentru zeci de centre comerciale, parcuri de retail și outlet centere din Rom&amp;acirc;nia!&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n',117,'2024-06-10 14:40:58');
INSERT INTO `history` VALUES (1234,3194,'&lt;p style=&quot;margin-top:27px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Comercianții online se bucură de avantajele de a putea vinde de oriunde și &amp;icirc;n orice moment, dar una dintre cele mai mari provocări &amp;icirc;n materie de v&amp;acirc;nzare cu care se confruntă un comerciant care a optat pentru un magazin fizic este să știe cum să aleagă cea mai bună locație pentru magazinul lui.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&amp;Icirc;n cele din urmă, locația pe care o alegeți pentru magazin poate aduce sau nu succesul afacerii voastre! Este de la sine &amp;icirc;nțeles că locul pe care &amp;icirc;l veți alege pentru spațiul comercial va depinde, &amp;icirc;n mare măsură, de bugetul și de tipul de afacere, dar există mulți alți factori care trebuie luați &amp;icirc;n considerare. De aceea, alegerea locației perfecte necesită o analiză atentă.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Iată, &amp;icirc;n continuare, c&amp;acirc;teva idei despre mai multe tipuri de locații pentru spații comerciale, precum și factorii pe care trebuie să &amp;icirc;i luați &amp;icirc;n considerare pentru a vă ajuta să alegeți locul cel mai bun pentru a dezvolta afacerea dumneavoastră.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;1. Centre comerciale&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;border:none windowtext 1.0pt; font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;img src=&quot;data:image/jpeg;base64,[encoded data, 115936 characters]&quot; style=&quot;width:219px; height:123px&quot; /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Deși centrele comerciale sunt de toate formele și dimensiunile, toate au un lucru &amp;icirc;n comun - ele găzduiesc mai multe tipuri diferite de magazine sub același acoperiș.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Mall-urile continuă să atragă un număr mare de clienți datorită varietății de magazine pe care aceștia o pot accesa &amp;icirc;ntr-o singură incursiune. De asemenea, mall-urile oferă clienților o experiență de v&amp;acirc;nzare cu amănuntul bine &amp;icirc;nchegată, deoarece majoritatea acestora găzduiesc și alte facilități, cum ar fi restaurante, baruri, cinematografe, săli de jocuri și multe altele.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&amp;Icirc;n mod obișnuit, centrele comerciale conțin c&amp;acirc;teva magazine ancoră (un termen din domeniul comerțului pentru marile magazine de v&amp;acirc;nzare cu amănuntul) care servesc drept unul dintre principalele puncte de atracție pentru clienți și, totodată, conduc traficul pietonal către comercianții care dețin spații comerciale mai mici.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Avantajele centrelor comerciale ca locație pentru un magazin:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Nivel ridicat de trafic pietonal;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Parcarea pentru clienți este &amp;icirc;ncăpătoare și ușor de găsit;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Sunt necesare mai puține cheltuieli de marketing pentru a atrage clienții &amp;icirc;n magazin;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Oferă clienților o experiență de tipul &amp;quot;o singură deplasare, multiple opțiuni de cumpărare&amp;quot;.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dezavantajele centrelor comerciale ca locație de v&amp;acirc;nzare cu amănuntul:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Concurență directă din partea magazinelor din apropiere;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Costurile de chirie și de &amp;icirc;ntreținere pot fi ridicate și imprevizibile;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Comercianții cu amănuntul sunt supuși regulamentelor și normelor mall-urilor.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;2. Magazine de tip pop-up&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&amp;nbsp;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;border:none windowtext 1.0pt; font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;img src=&quot;data:image/jpeg;base64,[encoded data, 42664 characters]&quot; style=&quot;width:83px; height:111px&quot; /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Magazinele de tip pop-up sunt magazine temporare sau pot reprezenta o locație fizică de v&amp;acirc;nzare punctuală pentru un comerciant online. De obicei, magazinele pop-up provin de la companii de comerț electronic care doresc să-și aducă prezența digitală &amp;icirc;n lumea reală &amp;ndash; fie ea doar temporar.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Acestea sunt utilizate &amp;icirc;n mod obișnuit de comercianți ca mijloc de expunere a noilor produse sau de introducere a activității lor &amp;icirc;ntr-o nouă zonă geografică. Oferind o cale de mijloc convenabilă &amp;icirc;ntre v&amp;acirc;nzările destinate mediului de afaceri și cele destinate consumatorilor obișnuiți, magazinele pop-up pot oferi un impuls benefic pentru v&amp;acirc;nzările &amp;icirc;ntr-o locație comercială fizică.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Ca strategie de gestionare a comerțului fizic, magazinele pop-up reprezintă o modalitate excelentă de a genera entuziasm &amp;icirc;n jurul unor produse, concepte sau mărci noi și sunt, de asemenea, un mijloc eficient de a testa o afacere fără ca proprietarul să se angajeze să plătească o chirie pe termen lung sau să cumpere un spațiu comercial direct.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Avantajele magazinelor pop-up:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Mai accesibile, nefiind necesară o &amp;icirc;nchiriere pe termen lung;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Șansa de a testa piața &amp;icirc;nainte de a vă angaja &amp;icirc;ntr-o locație definitivă pentru magazin;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Creează conștientizarea mărcii;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Ideea de noutate generează rumoare și entuziasm.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dezavantajele magazinelor pop-up:&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Necesită timp pentru a căuta locația potrivită;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Clienții pot fi ezitanți, deoarece s-ar putea să nu oferiți suficientă &amp;icirc;ncredere;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Cantitatea de marfă pe care o puteți depozita și expune va fi limitată.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;3. Centre de tip &amp;bdquo;strip mall&amp;rdquo;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;border:none windowtext 1.0pt; font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;img src=&quot;data:image/jpeg;base64,[encoded data, 108588 characters]&quot; style=&quot;width:224px; height:150px&quot; /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&amp;Icirc;n ultimii ani, locația suburbană a centrelor comerciale de tip strip mall și facilitățile lor tipice de utilizare mixtă au crescut &amp;icirc;n popularitate ca loc de alegere pentru cei care sunt posesorii unui magazin de v&amp;acirc;nzare cu amănuntul. Un strip mall este, practic, o &amp;quot;colecție&amp;quot; de mai multe magazine situate &amp;icirc;n aceeași clădire, un mall &amp;icirc;n aer liber &amp;icirc;n care magazinele sunt dispuse pe un singur r&amp;acirc;nd, cu spațiu de promenadă &amp;icirc;n față, av&amp;acirc;nd pe toata lungimea sa locuri de parcare. Clădirea este adesea situată la o intersecție majoră &amp;icirc;ntr-un oraș și, &amp;icirc;n mod normal, este cel mai ușor accesată cu mașina.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Deoarece centrele comerciale de tip strip mall au tendința de a găzdui o varietate de afaceri - de obicei săli de sport, magazine de v&amp;acirc;nzare cu amănuntul, saloane de coafură și de manichiură, curățătorii și cafenele sau restaurante mici - acestea sunt considerate a reprezenta un alt tip de experiență a clienților de tip &amp;quot;ghișeu unic&amp;quot;, prin unificarea nevoilor de v&amp;acirc;nzare cu amănuntul și a serviciilor &amp;icirc;ntr-un singur loc.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Avantajele spațiilor comerciale situate &amp;icirc;n strip mall:&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Formatul &amp;icirc;n aer liber oferă comercianților vizibilitate&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Spații mai ieftine de &amp;icirc;nchiriat dec&amp;acirc;t &amp;icirc;n mall-uri&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Acces ușor la parcarea pentru clienți&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;b&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;Dezavantajele spațiilor comerciale situate &amp;icirc;n strip mall:&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;ul&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Traficul pietonal este posibil să provină doar de la un grup demografic foarte local&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Baza de clienți este &amp;icirc;n mare parte dependentă de mașină&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n	&lt;li&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;tab-stops:list 36.0pt&quot;&gt;&lt;span style=&quot;vertical-align:baseline&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;font-family:&quot;&gt;Chiria și taxele de &amp;icirc;ntreținere pot fi destul de mari&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;\r\n&lt;/ul&gt;\r\n\r\n&lt;p style=&quot;margin-top:24px; margin-bottom:8px&quot;&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span lang=&quot;RO&quot; style=&quot;font-size:16.0pt&quot;&gt;&lt;span arial=&quot;&quot; style=&quot;font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;4. Arterele comerciale&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;\r\n\r\n&lt;p&gt;&lt;span style=&quot;font-size:11pt&quot;&gt;&lt;span style=&quot;line-height:normal&quot;&gt;&lt;span style=&quot;font-family:Calibri,sans-serif&quot;&gt;&lt;span arial=&quot;&quot; lang=&quot;RO&quot; style=&quot;border:none windowtext 1.0pt; font-family:&quot;&gt;&lt;span style=&quot;color:black&quot;&gt;&lt;img src=&quot;data:image/jpeg;base64,[encoded data, 82858 characters]